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New Aircraft Interiors Expo conference to focus on cabin innovation and strategies for the future

14 Feb 2012

Aircraft Interiors Expo 2012 is holding a one-day conference that will delve into future cabin innovations and strategies. The conference will take place on Monday 26 March, the day before the 13th edition of the world’s largest dedicated cabin interiors exhibition opens.

The day kicks off with a plenary session looking at ‘Tomorrow’s Passengers, Today’s Journey’; this will cover everything from the trends shaping passenger expectations in the future to the design and innovation challenges posed by those changing aspirations. The plenary session will round off with a panel discussion where airlines and suppliers will discuss how they can take advantage of standardisation while still differentiating an airline’s brand.

During the afternoon the conference will split into two breakout sessions. One will focus on inflight entertainment and connectivity looking at areas such as how airlines can evolve their passenger entertainment strategies in a way that is good for business but also makes sense to passengers. The other breakout session is dedicated to catering and onboard hospitality, reflecting Aircraft Interior Expo’s co-location in 2012 with the World Travel Catering and Onboard Services Expo. Topics that will be debated here include lessons that can be learned from the wider hospitality industry and what future service options passengers will want to buy into.

A line up of high-level speakers, representing all aspects of the cabin interiors supply chain, will be taking part in the sessions throughout the day.

John Hyde, Exhibition Director of Aircraft Interiors Expo, said: “There was a keen desire across both visitors and exhibitors to add some educational content and a debating forum to next year’s event. We believe our carefully researched topics will be of interest to the entire cabin interiors community and we’re looking forward to receiving feedback on this new initiative.”

The conference will be held in the A Halls at the Hamburg Messe. For more information on the topics that will be covered and to register your interest, visit www.aircraftinteriorsexpo.com/conference 

Next year’s Aircraft Interiors Expo takes place from 27-29 March 2012 at the Hamburg Messe. This year’s event attracted more than 7,900 visitors, including senior airline representatives. The exhibition is seen as the most important event in the cabin interiors’ calendar; it gives airlines the much-valued opportunity to see everything from new seating concepts and the latest in inflight entertainment and connectivity to novel galley concepts, flooring and fabrics – all under one roof.

For more information please visit www.aircraftinteriorsexpo.com

 In co-operation with Hamburg Messe

Ends For further information please contact Victoria Bailey or Carol Seath at CMS Strategic on Tel: +44 (0)20 8748 9797 or email info@cmsstrategic.com

 About the organiser: Reed Exhibitions is the world’s leading events organiser, with over 440 events in 36 countries. In 2009 Reed brought together over six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 35 fully staffed offices.

Reed organises a wide range of events, including trade and consumer exhibitions, conferences and meetings. Its portfolio of over 440 events serves 44 industry sectors, including: aerospace & aviation, automobiles, beauty & cosmetics, broadcasting, building & construction, electronics, energy, oil & gas, engineering & manufacturing, food service & hospitality, gifts, healthcare, interior design, IT & telecoms, jewellery, life science & pharmaceuticals, machinery, marketing, business services & training, medical education, printing & graphics, security & safety, sports & recreation, and travel.

Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field. Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider. In 2008, Reed Elsevier made an adjusted profit before taxation of £1,205 million on turnover of £5,334 million.

About the Aviation Cluster Hamburg Metropolitan Region: In 2001, the “Joint Initiative Hamburg – The place for aviation” was established by Hamburg aviation companies, trade associations, institutions, universities, and authorities. A network of partners with a combined workforce of more than 39,000 people developed out of the initiative. It has now been formalised with the establishment of the “Aviation Cluster Hamburg Metropolitan Region Association”. The largest employers in this technology-driven network are Airbus, Lufthansa Technik and Hamburg Airport. A further 300 small and medium-sized enterprises are also actively involved in the industry as suppliers and service providers; some of these are represented by the Hanse-Aerospace and HECAS associations. The integrated strategy of making aviation more economical, more ecological, more comfortable, more reliable, and more flexible helped the Aviation Cluster Hamburg Metropolitan Region to win the non-industry specific Leading-Edge Cluster competition, organised by the Federal Ministry of Education and Research, in September 2008. The Ministry has provided a sustainable basis for the development of the cluster to a competency centre for “a new kind of aviation” by investing around 40 million euros in forward-looking northern German aviation projects.